Fitness industry insights, engineering deep-dives, and lessons from building a global platform one city at a time.
Perceptual uniformity matters when your brand spans five accent colours and three continents. Here's how oklch changed our token system.
Gym operators lose 12% of revenue to buddy-scanning and forgotten check-outs. We fixed it with a 3-second QR flow.
Stripe doesn't cover Naira. Paystack doesn't do Rand. We built a routing layer that handles both without the operator noticing.
Paper sign-in sheets, WhatsApp groups, and bank transfers are giving way to real software. We spent three months in Lekki finding out why.
When your scheduling tool makes you do admin for 90 minutes a day, the problem isn't discipline. It's the tool.
We interviewed 40 registered dietitians across four countries. None of them wanted another meal-plan template library.